SWA #11 Ads

#1: Jet Airways

http://imageshack.us/f/237/ad0070804yp3.png/

The targeted audience is anyone who travels on airplanes and in particular families.  The product is a private cabin while traveling in an airplane.  The picture is a mom reading a book to her daughter on a plane.  It is supposed to make the targeted audience feel content by having privacy on the ride.   The advertisement says that someday all international airlines will offer this, but Jet Airways claims that they are the only ones that offer this feature now.  

#2:  Color Mirage

http://www.communicatorsintl.com/images/advertising-communicators-intl.jpg

The targeted audience is anyone in need of resurfacing tile/blocks.  They emphasize the color by providing a black and white background, making the product seem futuristic.  Without knowing what this is advertising it looks like an add for sunglasses or something to do with vision.  If you read the text it says that it is company for glass products.   It claims that its products are "no illusion" and that they are really unique and a "new vision in glass surfacing."  

#3: Pantene Pro-V Products

http://www.femilicious.com/blog/wp-content/ponyadsmall.jpg

The targeted audience is women who want to gain or maintain silky, shiny, and healthy hair.  The advertisement is just a profile picture of a woman from her shoulder-up and is in black and white.  The ad is implying that if you use Pantene products you will be as pretty as the woman in the picture (well, at least your hair).  The color of their logo stands out from the black and white image to add contrast and to draw attention to the source of the product.